Your next launch will be here before we can say, “Happy Easter!”
And, you know that to stand out in a sea of events, you’ll need messaging that speaks the language of your dream client—the one who will buy the VIP tickets, tell all her girlfriends, follow you on every social media platform, and purchase all your products.
No matter how many podcasts you’ve heard, freebies you’ve downloaded, or swipe files you’ve purchased, nothing prepares you for the pressure of juggling event logistics and the communications tactics needed for a successful launch.
So many course creators come to me with the I-built-it-why-didn’t-they-come mindset. They spent lots of time and money, creating the killer program that their audience desperately needs. Think amazing graphics, juicy presentations filled to the brim with years of research, and workbooks overflowing with carefully curated tips that lead to stellar results.
Spoiler Alert: Building the program (or course, or conference, or membership) is just half the way down the road to launch heaven.
So, what if you could spend less time maneuvering in the copy and marketing world and, instead, focus on creating more ways to serve your tribe?
Our Blueprint launch package arms you with a customized strategic communications plan created just for Insights Academy so you can keep creating transformations for your audience without worrying if they will show up. Together, we can:
- Burst through the hype of every other conference in your market.
- Launch confidently with a solid arsenal of launch content that speaks the language of your tribe.
- Help your audience get the transformation you created for them at the right time.
- Sell out your event and grow your fan base at the same time.
Here’s what you’ll get:
We will craft messages targeting your audience in a way that leads them to know, like, and trust you. Through strategic content, your attendees will see the real value of your event. Working with us gives you the freedom to put your energy into creating content for your tribe instead of sweating over your communications. Together we can develop:
- A tailored launch strategy and detailed timeline
- Key messages and talking points
- Sales page with FAQs
- Email drip campaign to include onboarding emails for ticket purchasers (with A/B testing)
- A press release announcing the event
- Media pitching for podcast and interview opportunities
- Social media ad copy (up to 6 ads)
- Two blog posts for your event
- Testimonial editing (up to 10)
