To have a consistent writing style, it helps to have the same people doing most of the writing. But in any case, you should have a brand writing guidelines that explain the following: – Brand tone: How do you want your writing to be perceived? This will depend on your brand positioning. Example ... READ the POST
How to Stand Out in a Saturated Market
Let’s face it, you’re not the only bar in town. There are several business that offer similar services or products and more are opening every day. But, how can you be heard in a herd?My first piece of advice is to stop worrying about the competition. Focus your efforts on offering the best service ... READ the POST